The Boston Globe: About the Organization

As per the requirements of my Online Journalism class at Boston University, I have been assigned to track The Boston Globe throughout Spring Semester, 2017.

So here’s a few things you should know about The Globe:

  1. Founded in 1872, this daily newspaper was the brain child of six Boston businessmen, who jointly invested $150,000.
  2. Led by a merchant named Eben Dyer Jordan, and publisher Charles H. Taylor, its first issue was published on March 4, 1872 at the price of 4 cents. In 2017, it retails at a daily retail price of $2.00 per copy and Sunday retail is priced at $4.50 per copy. digital subscriptions start at $3.99 a week, billed every four weeks for a total of $15.96. This is a new-subscriber rate that’s valid for the introductory year. Thereafter, the regular rate is $6.93 per week, billed every four weeks for a total of $27.72.

    Screen Shot 2017-02-28 at 11.23.30 AM
    Sponsored ad on Facebook with the recent prices by The Boston Globe.
  3.  Privately held until 1973, The Globe then went public until 1993, when it was acquired by The New York Times Company. In 1995, was launched to act as the newspaper’s online edition. In 2011, a namesake subscription site was launched.
    Finally, in 2013, it was published by businessman John W. Henry, who is still the owner of the paper and site.
  4. Since 1966, The Globe has been awarded 26 Pulitzer Prizes- The highest number of them awarded for Distinguished Criticism (6).  An article analyzing former and current articles under this category will soon be up.FOR THE PURPOSES OF MY CLASS, I WILL BE TRACKING THE ONLINE SUBSCRIPTION SITE 
  5. AUDIENCE:  The Globe’s audience differs on the basis of Daily Audience, Sunday Audience, and Digital Audience.A) Daily:daily-audienceB) Sunday:
    sunday-audienceC) Digital:
    digital-audienceIt is evident from the above statistics (courtesy of Boston Globe Media) that the largest percentage of male subscribers prefer the digital platform. The biggest chunk of female subscribers appear to prefer The Sunday Globe. A post analyzing possible reasons for the same is soon to follow.
  6. CONTENT: The Globe offers 9 categories of content, with multiple subcategories under each:

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